Parks Associates research reveals that most owners report experiencing a false alarm in the past 12 months.
Parks Associates research reports that siren, phone call, and in-app alerts are the most preferred alert methods regardless of device ownership.
Chris White is Senior Analyst, Parks Associates.
From the article, "Research: Residential Security Demand & Preferences for New Alerts" by Chris White.
Connected TV, no matter which way you splice the cord, has upended the media consumption game. And a recent report from Parks Associates found that this space’s next frontier could be t-commerce—telev...
According to Parks Associates, a longstanding market research brand, 45 percent of households in the United States with internet have at least one smart home product and 18 percent of households have...
According to market research by Parks Associates, approximately 45% of U.S. households with internet access own at least one smart home device, and 18% have six or more. This growing trend highlights...
Nearly one-third of European consumers give up on setup within 30 minutes (Parks Associates) From the article, "Smart Homes, Smarter Service: Why Visual Agentic AI Leads in 2025" by Katie Mamia
