Providing Market Intelligence for 40 Years

In The News

Research: Residential Security Demand & Preferences for New Alerts

Parks Associates research reveals that most owners report experiencing a false alarm in the past 12 months.

Parks Associates research reports that siren, phone call, and in-app alerts are the most preferred alert methods regardless of device ownership.

Chris White is Senior Analyst, Parks Associates.
 

From the article, "Research: Residential Security Demand & Preferences for New Alerts" by Chris White.

Previously In The News

Over 60% of Free Trial Users Will Pay for Service: Vimeo Report

For services considering offering a free trial, Vimeo says having an app is helpful. Potential customers are 33 percent more likely to sign up for a free trial through an app than through a website. S...

38% of U.S. Households Have 2 or More OTT Subscriptions

Among broadband-enabled households in the United States, 69 percent subscribe to at least 1 over-the-top (OTT) video service, while 38 percent subscribe to at least 2, reports research company Parks A...

Hulu CEO Believes Live TV Will Help Platform Stand Out From Streaming Crowd

If everything goes according to plan, the package will include major sports and news networks, as well as broadcast and general entertainment cable networks. Local broadcast affiliates are also likely...

Bluetooth 5 Is Out: Now Will Home IoT Take Off?

Range has quadrupled in Bluetooth 5, so users shouldn’t have to worry about getting closer to their smart devices in order to control them. Also, things like home security systems – one of the most co...