New research from analyst firm Parks Associates shows that 6 per cent of US broadband households are highly likely to subscribe to an online pay-TV service within the next 12 months, which would more than double the number subscribing today.
From the article "Research: 6% US homes will have pay-TV OTT in 12 months."
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Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...
Patrice Samuels, senior analyst at Parks Associates, a market research company specializing in emerging consumer technology products and services, said demand for traditional technology support, like...
