Providing market intelligence for more than 35 years

In The News

Report: Households Say Internet Service Meets Their Needs, Despite New Demands

Over half of homes (55%) now have smart home devices, compared with 51% in 2023, the researchers found.

That finding is in keeping with similar research from Parks Associates that found that the percentage of homes that own one to three smart devices was rising.

From the article, "Report: Households Say Internet  Service Meets Their Needs, Despite New Demands" by Carl Weinschenk

Previously In The News

Parks Associates To Host Annual Connections Conference May 24-26 In San Francisco

The executive event, addressing the converging IoT industries—including smart home, connected entertainment and mobile ecosystems—will feature panel discussions and keynotes by: — Matt Eyring, chie...

Humanizing Connected Home Experiences: Using Machine Learning and Voice Control

Comcast’s senior executive Sridhar Solur will provide the opening keynote: “Humanizing Connected Home Experiences: Using Machine Learning and Voice Control” at the 21st-annual CONNECTIONS™: The Premie...

Roku is the Most Owned Set-Top Box with Cord Cutters, But the Apple TV & Fire TV See Strong Growth

However, this is a noticeable change from our summer 2016 survey that showed Roku with over 70% of the market share, the Fire TV at just over 33%, and the Apple TV at just 18%. (Note: We did allow our...

Pay TV Companies Are Losing Ground To OTA

The latest Parks Associates study is out, and it has more bad news for traditional pay TV companies. Once again, satellite and cable companies are seeing losses. And it’s not just streaming services t...