Providing market intelligence for more than 35 years

In The News

Report: Garage Door Openers Are The Most Frequently-Used Smart Home Devices

Survey results published on May 10 by the Chamberlain Group and Parks Associates found that the garage door opener is the most active and frequently-used smart home device (48 percent). Smart door locks (44 percent) and network security cameras (42 percent) came in second and third place, respectively. 

From the article "Report: Garage Door Openers Are The Most Frequently-Used Smart Home Devices" by Krystle Vermes.

Previously In The News

Hulu Mounts Push To Draw And Keep Subscribers: Executive

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...

OTT At A Tipping Point, Poised For Rapid Growth

Parks Associates estimates that 86 million streaming media players will be sold globally in 2019. And as streaming subscriber counts continue to grow, the services will be better positioned to bid for...

Household Video Budgets Dropping, Multiplatform Viewing Is Down

Fresh data from Parks Associates suggests U.S. households may have hit a plateau in their online video viewing; the experimentation phase is over and people are settling into more comfortable habits....

Over 60% of Free Trial Users Will Pay for Service: Vimeo Report

For services considering offering a free trial, Vimeo says having an app is helpful. Potential customers are 33 percent more likely to sign up for a free trial through an app than through a website. S...