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Quibi’s Slow Start Puts Pressure on Katzenberg to Boost Cash

One important variable will be Quibi’s churn rate, the percentage of subscribers who drop the service each year. If it tracks closer to that of Netflix, often estimated to be less than 10% annually, the company will face much less fundraising pressure. If it tracks closer to last year’s industry average of 35%, according to researcher Parks Associates, Quibi’s problems would grow significantly. By 2030, the company could be facing a shortfall of greater than $10 billion.

From the article "Quibi’s Slow Start Puts Pressure on Katzenberg to Boost Cash" by Kelly Gilblom and Dave Merrill.

Previously In The News

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Credentials sharing is not a new problem for service providers. As the OTT and pay-TV landscapes continue to evolve to accommodate entertainment on multiple devices, credentials sharing has followed s...

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Virtual reality needs its own kind of Web browser because the Web currently is designed for 2D, said Hunter Sappington, a researcher with Parks Associates. "As solutions like Mozilla's become more...

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