Providing market intelligence for more than 35 years

In The News

Provider prescribed mHealth tools would be embraced by consumers, report says

"One big complexity, once you have a patient connected with their devices, is the management of data," Riddleberger said. "With the potential for so much new patient data, EHRs become even more comprehensive, and questions will arise around how to import the data and who's responsible for alerts."

A recent Parks Associates report reveals increasing adoption may provide a huge market opportunity for mobile carriers that align connected health businesses with connected living strategies.

From the article "Provider prescribed mHealth tools would be embraced by consumers, report says" by Judy Mottl.

Previously In The News

Piracy Could Result in $113 Billion Loss for Streaming Services by 2027

Piracy is projected to expand to new heights in one of the most popular forms of entertainment consumption — streaming services.   By 2027, there is a projected loss of $113 billion for streamin...

Nearly 20% of US households have over 3 Apple devices

Apple devices are a mainstay of US households. The portfolio of devices are so frequent around the United States, that almost a fifth of the population is an Apple loyalist. Parks Associates, a mar...

5 Top Residential Security Trends to Watch in 2023

The residential security industry has gained millions of households due to the explosion of DIY offerings and COVID-19. While in 2022 the home security system adoption slowed, the rebound of professio...

It's not me, it's Netflix: With password sharing on the block, how to boot your friends

According to a Parks Associates’ 2022 survey, 40% of consumers in U.S. internet households share credentials or use shared credentials, up from 27% in 2019. From the article, "It's not me, it's Net...