Amazon’s Prime Video has retained the top spot in Parks Associates’ Top 10 List of US Subscription Video Services with Paramount+ moving ahead of ESPN+ for the first time.
The research firm reports that 89% of broadband households have at least one OTT service, 41% have used an AVOD service in the past 30 days, and 29% subscribe to eight or more OTT subscriptions.
“The market for subscription services is saturated, and consumers continue to experiment with ad-supported services as they evaluate their budgets,” said Eric Sorensen, Director of the Streaming Video Tracker at Parks Associates. Sorensen confirmed a continued shift toward FAST and AVOD services, as well as the bundling of channels, services, and creative distribution partnerships.
Top 10 US Subscription Streaming Video Services: 2023
1. Prime Video
2. Netflix
3. Hulu
4. Disney+
5. MAX
6. Paramount+
7. ESPN+
8. Peacock
9. Apple TV+
10. YouTube Premium
Source: Parks Associates
From the article, "Prime Video stays top of Parks Associates’ List of US Subscription Video Services" by Julian Clover
More people are buying smart home devices, and connecting them through platforms or systems like smart speakers and hubs. So says a new report from Parks Associates which found that 35 percent of smar...
Parks Associates has released its updated top 10 list for subscription over-the-top (OTT) video services, based on number of subscribers. Netflix retained its top position while services like Sling TV...
Netflix is by far the biggest online streaming video service. Last week, researcher Parks Associates estimated that about half of all U.S. households with a broadband Internet connection subscribed to...
Meanwhile, Amazon’s Fire TV stick, which competes with Apple TV and Roku as one of the top connected TV devices, also continues to gain market share, which has likely helped drive more people to watch...
