Amazon’s Prime Video has retained the top spot in Parks Associates’ Top 10 List of US Subscription Video Services with Paramount+ moving ahead of ESPN+ for the first time.
The research firm reports that 89% of broadband households have at least one OTT service, 41% have used an AVOD service in the past 30 days, and 29% subscribe to eight or more OTT subscriptions.
“The market for subscription services is saturated, and consumers continue to experiment with ad-supported services as they evaluate their budgets,” said Eric Sorensen, Director of the Streaming Video Tracker at Parks Associates. Sorensen confirmed a continued shift toward FAST and AVOD services, as well as the bundling of channels, services, and creative distribution partnerships.
Top 10 US Subscription Streaming Video Services: 2023
1. Prime Video
2. Netflix
3. Hulu
4. Disney+
5. MAX
6. Paramount+
7. ESPN+
8. Peacock
9. Apple TV+
10. YouTube Premium
Source: Parks Associates
From the article, "Prime Video stays top of Parks Associates’ List of US Subscription Video Services" by Julian Clover
More than 310 million connected households will at least one OTT service by 2024, according to a new report from Parks Associates. The report, OTT Video Services: Disruptive Globalization, estimate...
Amazon also offers transactional (both purchase and rental) and subscription streaming through Amazon Prime Video, continuing to forge partnerships with cablers such as Cox, which added the service to...
In order for a virtual helpmate to run your life, it needs to engage with the providers of all the services you rely on, from your calendar app to your Uber ride. Those providers must either partner w...
According to a recent report from research firm Parks Associates, services that stream television channels via the internet — known as virtual multichannel video programming distributors (vMVPDs) — ha...
