Providing Market Intelligence for 40 Years

In The News

Planning for the Smart Home Explosion

When it comes to smart home technology, it’s no longer a question whether customers will get on board. It’s just a matter of time. Over 50% of broadband households intend to purchase a smart home device in the next 12 months, according to Parks Associates, and a conversation at NCTC’s Winter Education Conference had members exploring their place in the connected home and IoT.

From the article "Planning for the Smart Home Explosion" by Sarah Winegardner.

Previously In The News

The streaming wars are flooding us with TV

Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".

How Netflix is adapting as the streaming boom stalls

“There’s only so many consumers out there that are willing to pay full price,” said a research analyst with Parks Associates From the article, "How Netflix is adapting as the streaming boom stalls....

Password sharing denies streaming services $9 billion in fees

According to analysis by research firm Parks Associates, password piracy and sharing cost streaming providers like Netflix, Hulu, and Disney Plus $9.1 billion in 2019 alone. Why aren’t these companies...

Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
About Us
Overview Team Contact Us
Store
View Your Cart

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive