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Password sharing could be costing SVODs billions each year

February 28, 2019

Password sharing is estimated to result in billions of dollars in missed revenue for both SVOD and pay-TV over time, and the problem is getting worse. For its part, the US cable industry is expected to see password sharing losses rise to $9.9 billion by 2021, up from $3.5 billion in 2017, per Parks Associates.

From the article "Password sharing could be costing SVODs billions each year" by Audrey Schomer.

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Password sharing could be costing SVODs billions each year

Previously In The News

Netflix Says It's Not Worried About A Potential Net Neutrality Rewrite

Will the box office ever come back?

Streaming wars will force media companies to choose between pricey subscriptions and ads

More than 200 OTT services active in the U.S. market, research group says

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