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Partner With SVOD Providers For Younger Generation

February 21, 2018

According to Brett Sappington, Parks Associates senior director of research, and Hub Entertainment Research president Peter Fondulas at the NCTC Winter Educational Conference, written by Mike Farrell, operators should embrace subscription video-on-demand services, making it easier for younger viewers to access their subscriptions.

From the article "Partner With SVOD Providers For Younger Generation" by Jack Loechner.

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About Parks Associates

Partner With SVOD Providers For Younger Generation

Previously In The News

Password Sharing: Charter, ESPN, Viacom Lead Crackdown On Giving Friends, Family Passwords

Netflix Subscribers Upgrading To Premium Service Tier

The Challenge For Smart Home Companies: Getting A Foot In The Door

How Many Streaming Video Choices Are Too Many With Netflix, Amazon, Apple, Disney — And More?

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