Providing Market Intelligence for 40 Years

In The News

Parks Projects 64 Million Smart Speaker Sales in 2022

Smart speaker sales are soaring. There’s no denying that. But new research from Parks Associates helps put that data into context. The firm projects that total sales of smart speakers with digital voice assistants will hit 64 million in 2022. That’s a large number, especially considering there’s an estimated install base of just 118.5 million as of the end of 2018.

"Voice is emerging as a key complement to smart home device adoption and ownership, as it provides a simple method of interaction and creates opportunities for a centralized user interface and interoperability among multiple devices," Dina Abdelrazik, Research Analyst, Parks Associates, said in a statement. "The next step will be integration of voice among multiple device categories, which will help to alleviate smart home fragmentation."

From the article "Parks Projects 64 Million Smart Speaker Sales in 2022" by Rob Stott.

Previously In The News

Amazon Details ‘Custom Home Service’ Featuring CEDIA Smart Home Pros

Why are integrators important to Amazon? Quigley calls custom integrators “the new architects” of the smart home. He cites data from Parks Associates that even though 60 percent of consumers say th...

Insurance, the Smart Home, and the Business of Keeping Customers Engaged

It takes a lot of time and money to acquire a customer, so once you have them, you better keep them. How can you do that if you only talk to them when they have a problem? Consumer engagement was a...

Study: 73% of Integrators Don’t Offer Cybersecurity Services

Research firm Parks Associates recently found that 79% of U.S. broadband households are concerned about data security or privacy issues, for instance. Meanwhile, the soaring use of the Zoom platform h...

Top 5 Home Tech Trends and Opportunities for 2017: From Voice Control to VR

Parks Associates research indicates 40 percent of U.S. smartphone owners use voice-recognition software, generally eclipsing the use of phones for streaming music to speakers or video to a second scre...