Providing Market Intelligence for 40 Years

In The News

Parks Projects 64 Million Smart Speaker Sales in 2022

Smart speaker sales are soaring. There’s no denying that. But new research from Parks Associates helps put that data into context. The firm projects that total sales of smart speakers with digital voice assistants will hit 64 million in 2022. That’s a large number, especially considering there’s an estimated install base of just 118.5 million as of the end of 2018.

"Voice is emerging as a key complement to smart home device adoption and ownership, as it provides a simple method of interaction and creates opportunities for a centralized user interface and interoperability among multiple devices," Dina Abdelrazik, Research Analyst, Parks Associates, said in a statement. "The next step will be integration of voice among multiple device categories, which will help to alleviate smart home fragmentation."

From the article "Parks Projects 64 Million Smart Speaker Sales in 2022" by Rob Stott.

Previously In The News

Builder Designs Houses That Can Run For Weeks Without Power

Research group Parks Associates published a report in 2022 in collaboration with SmartThings that stated that 54% of US internet households think their electric bills are too high. Plus, 56% of them w...

Hollywood Turns the Page on the Metaverse – and Disney Just Got the Memo | Analysis

All the while, consumer interest never matched the industry’s passion for the technology. The pandemic might have seemed like a prime opportunity to plug in and disconnect, since actual reality didn’t...

Nearly 20% of US households have over 3 Apple devices

Apple devices are a mainstay of US households. The portfolio of devices are so frequent around the United States, that almost a fifth of the population is an Apple loyalist. Parks Associates, a mar...

Is Amazon Spending Too Much to Grow Prime Memberships?

Amazon's content expense increased by $2 billion through the first nine months of 2022, up over 20% year over year. Keep in mind that only includes a portion of The Lord of the Rings: The Rings of Pow...