Providing Market Intelligence for 40 Years

In The News

Parks Associates To Host Annual Connections Conference May 24-26 In San Francisco

The executive event, addressing the converging IoT industries—including smart home, connected entertainment and mobile ecosystems—will feature panel discussions and keynotes by:

— Matt Eyring, chief strategy and innovation officer, Vivint Smart Home

— Daniel Herscovici, SVP & GM, Xfinity Home, Comcast Cable

— David Isbitski, chief evangelist Alexa and Echo, Amazon

Media will have access to high-level executive speakers and attendees from start-ups, Fortune 500, venture capitalists, service providers and media companies.

From the article "Parks Associates To Host Annual Connections Conference May 24-26 In San Francisco" by www.appliancedesign.com

Previously In The News

Apple TV 4K: The One Feature Apple Won’t Add | Nerdy Tech Wishlist

A recent survey by Parks Associates found that less than 15% of Apple TV users regularly engage in gaming on the device, suggesting that enhanced gaming performance isn’t a primary driver for upgrades...

How to Use Ambient Sensing in Smart Lighting for Energy Efficiency

Parks Associates says 6% of US households own smart lighting control systems. From the article, "How to Use Ambient Sensing in Smart Lighting for Energy Efficiency" by Mark Westlake

State of the Market: The Future of Intrusion & Smart Home

According to Parks Associates nearly 50 percent of the residential security market is now inclusive of some DIY or Ship-Self-Install product — a camera, doorbell, system or otherwise. From the arti...

Here’s a Tip to Companies: Beware of Promoting AI in Products

A separate new study from market-research firm Parks Associates that used different methods and included a much larger sample size came to similar conclusions about consumers’ reaction to AI in pr...