Providing Market Intelligence for 40 Years

In The News

Parks Associates reveals the Top 10 OTT subscription services

Disney+ has moved into the top three of OTT services, according to new research from Parks Associates.

“While the Disney+ content portfolio may have allowed it to leapfrog stablemate Hulu in 2021 rankings, its position reaffirms the collective power of the Disney Bundle triumvirate: Hulu, Disney+, and ESPN+,” said Paul Erickson, Director of Research, Parks Associates. “ViacomCBS’s successful rebrand and content-fueled reformulation of CBS All Access into Paramount+ have allowed it to leapfrog Apple TV+ into seventh place behind ESPN+, and time will tell if the service will break into the Top 5.”

From the article "Parks Associates reveals the Top 10 OTT subscription services" by Julian Clover. 

Previously In The News

Nest selling cheaper Internet-connected thermostat to reach masses

Tom Kerber of the research and consulting firm Parks Associates said the cheaper thermostat could persuade more shoppers to try Nest. Just 11 percent of American households with broadband Internet hav...

Local News Sources Losing Ground To Live Streaming From Social Media

A growing number of U.S. broadband households is spending more time watching user generated live content on social media, according to a new industry report from Parks Associates. The growth in this s...

Apple, Google, Samsung Eye Mobile as a Way to Capture Smart Home Data

It’s no secret that telecos and cable operators are pushing to deliver smart home services alongside their other Internet of Things ventures. With offerings including connected routers, home security,...

Roku Plunges: 3 Reasons to Buy, 4 Reasons to Sell

Last August, Parks Associates reported that Roku controlled 37% of the streaming device market in the U.S., while Amazon, Google, and Apple held shares of 24%, 18%, and 15%, respectively. All three of...