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Parks Associates looks at smart home market, company tactics

Parks Associates, a research firm based here, released a report that outlines how the smart home market and its products are changing and what companies are doing about overcoming barriers, entitled “Evolution of Smart Home Products and Services.”

“The smart home really just hasn’t taken off as many of the industry players—or even some of the analysts—initially thought it would,” Patrice Samuels, senior analyst at Parks Associates and author of the report, told Security Systems News. The report, in part, looks at some of the technical and business model challenges in market.

From the article "Parks Associates looks at smart home market, company tactics" by Spencer Ives. 

Previously In The News

Does ‘Move-In Ready’ Now Mean Smart-Home Technology?

The study, conducted by Parks Associates on behalf of Coldwell Banker in early June, gathered opinions from 1,250 adults, 801 of whom own at least one smart home product. While survey respondents spec...

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Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated device...

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One in five internet households report being “highly sensitive” to how TV content providers collect and use data about family members and their activities, according to the latest research from Parks...

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Parks Associates announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 months....

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