Register

I agree with the Privacy Policy

In The News

Parks: Only 12 percent of fitness tracker users have cut back usage

December 01, 2015

Wearable Technologies

connected health devices

According to a new report from Parks Associates, ownership of digital health and wellness devices in the United States -- especially fitness trackers -- is steadily climbing. And, the report contends, reports of widespread abandonment of fitness trackers are greatly exaggerated.

Parks spoke with 5,000 US broadband households and found that 33 percent have adopted a digital health technology, up from 26 percent in 2014. Connected fitness trackers in particular had a 10 percent market penetration in 2015, while smartwatches, still a relatively new category, hit 4 percent.

From the article "Parks: Only 12 percent of fitness tracker users have cut back usage" by Jonah Comstock.

Previously In The News

Your Devices are Getting Smarter: Here’s How the U.S. Can Build Trust in Them

As of the end of 2022, 41% of American homes have one or more connected devices, and almost a third of homes have more than three devices, according to data from Parks Associates. From the article...

Netflix Reportedly Plans To Open Physical Stores With Themed Food, Meet-and-Greets, and Merch

Over the last few years, monthly spending on streaming subscriptions has declined 25% from $90 in 2021 to $73 in 2023, according to data from Parks Associates. From the article, "Netflix Reportedly...

The Smart Lock’s Role in PropTech

According to a 2022 study by Parks Associates, 43% of multi-dwelling units are home to at least one smart home device. “The most significant benefit of installing smart home devices in MDUs is ren...

AI-Powered Presence Detection

According to Parks Associates data, 62% of security system owners reported that their systems triggered “too many” false alarms in the last 12 months. To retain customers, security companies must prio...

‹
1
2
...
87
88
89
90
91
92
93
...
742
743
›