Providing market intelligence for more than 35 years

In The News

Parks: Netflix Is OTT Leader In The US

Parks Associates announced OTT data showing that at the end of 2015, approximately 20% of US broadband households had cancelled at least one OTT video service in the past 12 months. In 2Q 2015, 18% had done so.

Brett Sappington, senior director of Research, Parks Associates, will present the new data at the NAB Show this week in his session Adoption, Churn, and the Risky Lives of OTT Video Services, as part of the Online Video Conference programme on April 18 in Room N249 of the Las Vegas Convention Center.

From the article "Parks: Netflix Is OTT Leader In The US" by www.broadbandtvnews.com

Previously In The News

ABI: Pay-TV Provider OTT Will Fuel $7 Billion Live Linear OTT Market By 2021

Parks Associates just yesterday (Jan. 18) releaesed market research that lends further evidence of the challenges incumbent pay-TV providers face from competing OTT services. Parks determined that...

Parks: Antenna-Only TV Households Are 15% of Broadband Households

Parks also found a coincident decrease in pay-TV subscriptions and an increase in Internet-only video subscriptions in antenna-only households. “Pay-TV subscriptions have dropped each year since 20...

Parks Finds Smartwatch Adoption in 14% of U.S. Broadband Households

Smartwatches are increasingly popular while tablets may have peaked, according to research from Parks Associates. The “360 View: Mobility & The App Economy” report found that smartwatch adoption reach...

It’s Playball for MLB and Facebook

A Bloomberg story on the agreement said that insiders put the price for the package at between $30 million and $35 million. It said that Facebook is broadening its sports lineup. Last year, it agreed...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive