In The News

Over Two Thirds Of Smartphone Owners Are Music Streamers

March 10, 2016

According to new Parks Associates research, when it comes to digital relaxation, listening to music via a smartphone tops all other entertainment uses.

In the US, where the research was conducted, 68% of smartphone owners now listen to music everyday via a streaming service. In term of numbers, watching short video clips (71%) is more popular, but at an average of 45 minutes a day, no other smartphone-based entertainment takes up as much time.

From the article "Over Two Thirds Of Smartphone Owners Are Music Streamers" by www.thestar.com

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About Parks Associates

Over Two Thirds Of Smartphone Owners Are Music Streamers

Previously In The News

SVODs Are Hot, But Subscribers Are Still Fickle

Viacom To Target Ads On Roku Streaming Boxes

Smart home devices are 'valuable' to 75% of those who use them

For Sprint, T-Mobile, Plans Will Be Unlimited—And Less.

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