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- Smart Home: Products And Services
- Smart Home Devices, Automation, Controls
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- Consumer Electronics and Entertainment
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- Video Services: OTT, Pay TV
- Entertainment Content: Video, Audio, Gaming
If this data sounds familiar, it might be because Parks Associates announced a slightly different figure in April 2015, that 50 percent of U.S. broadband-enabled households had an OTT video service subscription. Back in August 2011, Interpret LLC found that half of U.S. households had a streaming device in their living rooms, but not all of them were connected to the internet.