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OTT Subscription Churn Rate Steady at 18%: Parks

September 04, 2018

About 18% of U.S. broadband households canceled a over-the-top video service, a rate that has held steady over the past three years, according to research from Parks Associates.

OTT video subscriptions are relatively new compared to traditional pay-TV and while they are growing quickly, data about churn rates is still emerging.

From the article "OTT Subscription Churn Rate Steady at 18%: Parks" by Jon Lafayette.

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About Parks Associates

OTT Subscription Churn Rate Steady at 18%: Parks

Previously In The News

Comcast and Charter face a grim new reality: actual competition

Streaming is heading toward a breaking point with consumers

The U.S. has nearly 300 OTT services to choose from

Eero’s New Wi-Fi Routers Are Step One In Its Plan To Become A Smart-Home Giant

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