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OTT Subscription Churn Rate Steady at 18%: Parks

September 04, 2018

About 18% of U.S. broadband households canceled a over-the-top video service, a rate that has held steady over the past three years, according to research from Parks Associates.

OTT video subscriptions are relatively new compared to traditional pay-TV and while they are growing quickly, data about churn rates is still emerging.

From the article "OTT Subscription Churn Rate Steady at 18%: Parks" by Jon Lafayette.

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About Parks Associates

OTT Subscription Churn Rate Steady at 18%: Parks

Previously In The News

CONNECTIONS Conference To Feature Technology And Business Solutions For IoT And The Connected Home

Looking to ‘cut the cord’? Consider an antenna

How Businesses Can Use VR to Win the Race to Consumers’ Hearts (and Homes)

Is Your Digital Health Strategy Thriving, Surviving Or Non-Existent?

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