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Online CE Purchases Outpacing Rest of Ecommerce Industry, Study Finds

October 02, 2018

According to research released this week by Parks Associates, 27 percent of U.S. broadband-connected households made their most recent consumer electronics purchase through an online retailer. That figure, which Parks said was boosted in large part by smart speaker sales, is nearly triple the rate that consumers are shopping online in general.

From the article "Online CE Purchases Outpacing Rest of Ecommerce Industry, Study Finds" by Rob Stott.

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Online CE Purchases Outpacing Rest of Ecommerce Industry, Study Finds

Previously In The News

Nearly 20% of US households have over 3 Apple devices

Piracy Could Result in $113 Billion Loss for Streaming Services by 2027

Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less | Chart

5 Top Residential Security Trends to Watch in 2023

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