Providing Market Intelligence for 40 Years

In The News

One nation, on camera: Internet-connected doorbells promise security but raise privacy alarms

Once a futuristic luxury, internet-connected home cameras have become reasonably common — and relatively cheap. Around 33 million American households — 27% — now use the cameras, according to an estimate from Parks Associates, a consumer technology market research firm.

For consumers, the benefit is clear: Constant or near-constant surveillance that can catch burglars in the act and provide clarity on anything that happens outside their homes. But with these systems almost always relying on cloud-based storage and analysis, many technologists have noted that they are ripe for abuse, particularly as they become more complicated and attached to increasingly advanced analysis systems.

In Guthrie’s case, it appears that even without the requisite subscription plan to have the Nest camera fully operational, it did record and transmit video of someone coming to her door the morning of her disappearance.

From the article, "One nation, on camera: Internet-connected doorbells promise security but raise privacy alarms" by Kevin Collier

Previously In The News

Examining the Increasing Value of Choice for Home Security Consumers

Parks Associateshas found that households are experimenting with different offers from security providers and standalone devices, ultimately expanding adoption.  At the end of 2020, Parks Associate...

Smart Home Devices in the MDU Market: Connectivity, New Partnerships & Proptech Solutions

Additionally, Parks Associates research reveals that 34% of U.S. broadband households are MDU residents. MDU categories consist of apartments, condominiums, duplexes, quadruplexes, townhomes and dormi...

Delivering Peace of Mind

A whitepaper released this week by research firm Parks Associates, “Value Beyond Home Security: Expanding Product Ecosystems,” examined the expansion of professional services beyond home security du...

Tech Enabling New Apartment Experiences

Internationally recognized market research firm, Parks Associates, reveals that 57 percent of MDU managers report having a lighting control system in their largest property; 26 percent have an energy...