Providing market intelligence for more than 35 years

In The News

Once again, Amazon takes aim at Apple TV

As the holiday shopping season nears, it will be interesting to see how Apple AAPL -1.37% and Amazon’s media streaming devices do. Apple TV recently slipped from third to fourth place in the rankings of the most popular streaming media devices because of the growth of Amazon’s streaming devices, according to Parks Associates, whose data is based on last year’s U.S. sales. Google GOOG -2.27% also offers its own version of Amazon’s Fire TV stick, Chromecast.

From the article "Once again, Amazon takes aim at Apple TV" by Leena Rao.

Previously In The News

News, Rumors, and More: Here's Everything We Know about the Apple TV

In keeping with the Washington Post report, Bloomberg believes the tech giant plans to officially announce the new set-top streamer in September, alongside three new iPhone models and a new Apple Watc...

Roku's Lead in the Streaming Device Market Keeps Growing

In the first quarter of 2016, one-third of streaming devices owned in U.S. broadband households were manufactured by Roku. That is a pretty substantial chunk, given the big names making up the competi...

User experience key focus for smart TVs and SMPs

A Parks Associates report finds that makers of smart TVs and streaming media players (SMPs) are shifting strategies to focus on the user experience (UX) as device sales start to flatten out. Accord...

Google continues to ignore the Chromecast, the best product it ever made

The numbers also suggest customers, at least in the United States, have begun to pick Roku and Amazon over Google. A study by Parks Associates found that the Chromecast now makes up only 11% of the me...