Providing Market Intelligence for 40 Years

In The News

Off the Beaten Path: Niche Subscription Video Services Between Boom and Bubble

Are you a fan of horror movies? Anime? Arthouse? British dramas? Whatever your off-the-beaten-path obsession is, there’s a subscription video service just for people like you out there.

Parks Associates estimates that there are now close to 100 video subscription services in the U.S. and Canada. Barely a week goes by without a network or a studio announcing the launch of another subscription service, with many betting on niche programming to establish themselves next to giants like Netflix. But do consumers really want that many standalone services? Or are we about to reach peak niche, with inevitable consolidation ahead?

From the article "Off the Beaten Path: Niche Subscription Video Services Between Boom and Bubble" by Janko Roettgers.

Previously In The News

How Many Streaming Video Choices Are Too Many With Netflix, Amazon, Apple, Disney — And More?

Consumers who dreamed of the a-la-carte TV future might soon wish for a return to the good old days when cable and other pay-TV services packaged channels of programming for them. "We're about to t...

Samsung, ADT team up on home security kit, competing with Nest

Only about 22 percent of U.S. homeowners have a professionally monitored home-security system, and most of those have been installed by the companies, said Parks Associates senior analyst Brad Russell...

Smart-lock startup August Home bought by Yale lock-maker owner

Meanwhile, August Home and Walmart are testing a service that uses a smart lock to open the door for a delivery person to leave an online-ordered package inside. The Assa Abloy acquisition gives Au...

Nest, now a Google subsidiary, starts selling video doorbell

Nest’s doorbell, called Nest Hello, marks its first entry into the $334 million video doorbell market, according to 2017 data from research firm Parks Associates. Last month, Amazon announced it had p...