Smart locks and smart lights you control from your phone promise to make your life easier — and that's why most people buy them: to simplify their daily tasks. Nearly half of all consumers who purchase smart gadgets say it's for convenience, according to research group Parks Associates, who surveyed U.S. broadband households that also own smart devices.
From the article "No. 1 reason we buy smart devices? They promise convenience" by Lauren Barack.
NFL Game Pass is the most popular sports OTT video service in the U.S., according to Parks Associates, although at this point sports video services are still a relatively niche market. Overall, jus...
Parks Associates thinks so. The research group this week issued a study showing that Sling has surpassed the one million subscriber mark, becoming the nation's sixth leading subscription streaming ser...
The move is expected to recoup major money for the video streaming giant: a separate report from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay...
In other OTT highlights Parks Associates will cover their latest research in “Adoption, Churn, and the Risky Lives of OTT Video Services;” while panel “Mobile Video’s Explosion: Personalized TV Has Ar...
