In keeping with the Washington Post report, Bloomberg believes the tech giant plans to officially announce the new set-top streamer in September, alongside three new iPhone models and a new Apple Watch. The news comes on the heels of a report by Parks Associates, which revealed that Apple held only a 15 percent share in the streaming device market, trailing Roku (at number one), Amazon, and Google, respectively. Since the most recent Apple TV released in 2015, those companies have continually updated their offerings, adding support for 4K and other cool features, while Apple has not.
From the article "News, Rumors, and More: Here's Everything We Know about the Apple TV" by Nick Hastings.
In fact, since 2013, the percentage of broadband households in the nation using only antennas to watch linear TV has jumped from 9 percent to 15 percent, according to data released this month by Parks...
The report also revealed that 29% of consumers would rather watch a live stream of an event than attend the event itself, and that a third of 18-24 year-olds share deeper connections with online video...
It’s nearly impossible to find a household today that doesn’t have at least one connected smart home device installed. From video doorbells to robot vacuums, automated lighting, and voice assistants,...
The percentage of U.S. homes getting live TV channels through antenna has nearly doubled since 2013, to 15 percent of homes in 2016, according to Parks & Associates. Several factors contributed to the...
