In The News

New Roku Channel Subscription Helps Unbundle Cable Programming

July 13, 2018

Roku is the industry leader in streaming devices, with data from research firm Parks Associates estimating that Roku commands an industry-leading 37% of the market (Amazon is moving up quickly with 28%). Its ad-supported Roku Channel is one of the top 15 channels on Roku devices, and Roku-powered smart TVs now account for 25% of all smart TVs sold in the U.S. It added news from ABC, Cheddar, and others to the Roku Channel in April.

From the article "New Roku Channel Subscription Helps Unbundle Cable Programming" by Rich Duprey.

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About Parks Associates

New Roku Channel Subscription Helps Unbundle Cable Programming

Previously In The News

Finding OTT's Tipping Point: Three Factors Could Push It Past Pay-TV Subscriber Totals

91% of viewers like streaming aggregation, survey says

Netflix saw subscribers drop post-lockdown. But Disney+ might not face the same fate

The U.S. has nearly 300 OTT services to choose from

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