Providing market intelligence for more than 35 years

In The News

New Bundle Combines Disney+, HBO Max, and Hulu, Starting at $16.99 Per Month

Streaming services are increasingly turning to bundles in an attempt to combat subscriber churn. With the average US consumer spending dropping from $90 to $64 per month, according to the research firm Parks Associates, it’s easy for a person to drop a single service if they’re not using it much.

From the article, "New Bundle Combines Disney+, HBO Max, and Hulu, Starting at $16.99 Per Month" by Ivan Jenic.

Previously In The News

OTT Churn Still High

By the end of 2015, it was reported that about 20% of U.S. broadband homes had shuttered their over-the-top video service subscriptions in the past twelve months. That’s a slight rise from the second...

Netflix's Distracting Buffering

Netflix had been considered relatively immune to price increases because a high percentage of its customers say they are very satisfied with the service. Just 9 percent of Netflix's customer base had...

Smart Home Products Moving To 50% Of Households By 2020

Some homes will be getting smart and others won’t. The latest forecast of North American broadband households shows that half of them will be smart homes within four years. Of course, this means...

Consumers Want Their Home And Car Connected To Each Other

This has potential implications for marketers, since advertising is more likely going to travel directly through car screens and speakers rather than through smartphones. Location added to the mix of...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive