Parks Associates estimates that 30% of Netflix (NFLX) subscribers are getting the premium service tier, up from 21% in late 2017. Meanwhile, the share of subscribers getting the lowest-priced tier has fallen to 27% from 35%, the research firm reported Thursday.
From the article "Netflix Subscribers Upgrading To Premium Service Tier" by Patrick Seitz.
Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...
Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...
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