According to research firm Parks Associates, the average U.S. household with internet access owns 17 connected devices. Even if we strike security cameras and wearables from the list, that’s a lot of devices left to read, watch and listen to media content.
From the Nielsen's Insights article, "Need to Know: Why do we need cross-media measurement?"
This lack of local channels is one reason that more households are using antennas, pulling in free over-the-air high-definition signals. In fact, Parks Associates, a research firm, estimates that one-...
Harry Wang, senior research director for Parks Associates says that Apple is “known to be searching for the next $100 billion opportunity, and the gigantic healthcare industry is ripe for technology d...
That means no “Storage Wars, no “The Walking Dead,” no “Property Brothers,” and no “The Daily Show.” It's not unusual for services to reconfigure their plans after they launch, says Brett Sappingto...
For consumers, Amazon owning Eero could make it easier to set up and manage the wide range of wireless devices in their homes. “A number of companies have been trying to address a very real pain po...
