Providing market intelligence for more than 35 years

In The News

Navigating the Role of Smart Home and Voice Assistant Platforms in 2021

Parks Associates research reveals that U.S. broadband households have an average of 13 connected devices in their home ranging from computing to smart home devices to smart appliances to entertainment devices, including home networking solutions.

Familiarity has been slowly increasing for these devices. Consumers who already own smart home devices are buying more and looking for further integration between them. According to Parks Associates research, 50% of smart home device owners have an application that controls multiple smart products.

There is a great opportunity for smart platforms in the MDU space as players seek to expand beyond single-family homeowners. Parks Associates‘ latest research shows that smart home device ownership for MDU residents surged forward compared to single-family home residents and all US broadband households, rising from 31% in Q4 2019to 41% in Q4 2020.

From the article "Navigating the Role of Smart Home and Voice Assistant Platforms in 2021" by CE Pro Editors. 

Previously In The News

One-Quarter Of Millennial-Led Households Are OTT-Only: Parks

Looking at the OTT market, Parks says that 60 percent of OTT video services require a subscription, and 64 percent of broadband-enabled U.S. households subscribe to an OTT video service (up from 59 pe...

The Arrival of OTT Live Video

Today, every major television outlet is in the midst of launching or advancing their direct-to-consumer VOD streaming services. Consumers now have more control and choice than ever, and the industry i...

Hulu Mounts Push To Draw And Keep Subscribers: Executive

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...

OTT At A Tipping Point, Poised For Rapid Growth

Parks Associates estimates that 86 million streaming media players will be sold globally in 2019. And as streaming subscriber counts continue to grow, the services will be better positioned to bid for...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive