Providing Market Intelligence for 40 Years

In The News

Multifamily Roundtable Session to Highlight Generational Characteristics on Tech

To present the content for this session, the TecHome Builder Summit is bringing in one of the leaders in home technology research. Tom Kerber, the director of IoT strategy for Parks Associates, will be delivering the presentation. Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services.

Kerber has years of experience in the tech industry, and is a veteran of speaking at key industry events. He leads the firm’s research efforts in areas including home controls, energy management and home networks, which includes managing consumer surveys that track trends and market opportunities and enable insightful evidence-based forecasting for energy, security and home controls.

From the article "Multifamily Roundtable Session to Highlight Generational Characteristics on Tech" by Tony Consiglio.

Previously In The News

Roku's New Streaming Media Players Support 4K And HDR Video

However at least two research firms have reported that Roku is leading the race in the OTT market: Parks Associates said earlier this year that Roku accounted for 30 percent of streaming media players...

Roku's New $30 Express Box Is The Cheapest Roku Yet

The lower end of the streaming video market is one of the fastest growing segments for the company, Roku says, both in its line of relatively inexpensive Roku TVs and its separate streaming media devi...

Is Now the Time to Get a TV Antenna?

Cord cutters are buying antennas to save money by cutting their monthly pay-TV services—and they’re doing it in large numbers. New consumer research from Parks Associates shows that the percentage of...

Everyone Is Sharing Passwords And Streaming Services Know It

While it doesn’t appear that streaming networks are going to crack down on sharing just yet, that could change if revenue from subscriptions decrease. In fact, industry analyst Parks Associates tel...