Providing Market Intelligence for 40 Years

In The News

MLB, WWE Network shift into high gear in SVOD rankings

Netflix (NASDAQ: NFLX), Amazon (NASDAQ: AMZN) and Hulu may be well-entrenched as the top three subscription video on demand services in the U.S., but the scrum for higher ranking amid the top-ten services is continuing, with MLB.TV and WWE Network holding the fourth and fifth spots, according to a new report from Parks Associates.

NFL Game Pass also made the top-ten list, coming in behind HBO Now and Crunchyroll at number eight. The Blaze and Sling TV rounded out the list in the number nine and ten spots, respectively.

Parks ranked the services based on subscriber volume, estimated from service provider information, consumer surveys and network traffic data.

From the article "MLB, WWE Network shift into high gear in SVOD rankings" by Samantha Bookman.

Previously In The News

Unlocking next-level consumer engagement and energy savings with the latest smart technology

At the beginning of 2018, Bloomberg noted that consumer demand for smart thermostats will steadily increase over the next five years, so we know the devices that have already been effective aren't goi...

Over 60% of Free Trial Users Will Pay for Service: Vimeo Report

For services considering offering a free trial, Vimeo says having an app is helpful. Potential customers are 33 percent more likely to sign up for a free trial through an app than through a website. S...

Hulu Mounts Push To Draw And Keep Subscribers: Executive

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...

The Arrival of OTT Live Video

Today, every major television outlet is in the midst of launching or advancing their direct-to-consumer VOD streaming services. Consumers now have more control and choice than ever, and the industry i...