Providing Market Intelligence for 40 Years

In The News

MLB, WWE Network shift into high gear in SVOD rankings

Netflix (NASDAQ: NFLX), Amazon (NASDAQ: AMZN) and Hulu may be well-entrenched as the top three subscription video on demand services in the U.S., but the scrum for higher ranking amid the top-ten services is continuing, with MLB.TV and WWE Network holding the fourth and fifth spots, according to a new report from Parks Associates.

NFL Game Pass also made the top-ten list, coming in behind HBO Now and Crunchyroll at number eight. The Blaze and Sling TV rounded out the list in the number nine and ten spots, respectively.

Parks ranked the services based on subscriber volume, estimated from service provider information, consumer surveys and network traffic data.

From the article "MLB, WWE Network shift into high gear in SVOD rankings" by Samantha Bookman.

Previously In The News

Viacom To Target Ads On Roku Streaming Boxes

“With this partnership, we can deliver more relevant messages to Roku consumers for products and services that interest them,”said Kern Schireson, Viacom executive vice president of data strategy and...

Study: 82% of US Broadband Households Subscribe to at Least One OTT Service

The margins between households who subscribe to traditional TV and those opting to cut the cord continue to widen, according to new research from Parks Associates. The number of households adopting st...

How can service providers shift into the center of the smart home experience?

According to research from Parks Associates, the majority of American consumers (60%) buys or leases their residential gateway from their internet service provider (ISP). However, existing gateways ar...

Netflix Has Been Secretly Slowing Down Your Videos For The Past Five Years

More than half of all U.S. households with broadband subscribe to Netflix, according to Parks Associates. Competitors such as Amazon video are in a quarter of broadband households and Hulu is in about...