Providing Market Intelligence for 40 Years

In The News

Malvern-Based Home Automation Firm Bets Big On Europe

Smart-home technology is building quickly to a multi-billion-dollar business in Western Europe, say market researchers at Parks Associates, and the Malvern-based "Internet of Things" platform developer Zonoff aims to score a big hunk of that overseas action.

From the article "Malvern-Based Home Automation Firm Bets Big On Europe" by Jonathan Takiff.

Previously In The News

Consumers to TV Providers: Careful with My Data

One in five internet households report being “highly sensitive” to how TV content providers collect and use data about family members and their activities, according to the latest research from Parks...

Startup Talk: AT&T Joins Verizon With Announcement Of 5G Network Roadmap, Speeds 100x Faster

Dallas-based marketing research firm Parks Associates has released new mobile research showing 86% of U.S. broadband households now own a smartphone. The smartphone markets in European nations, like i...

Nearly Half Of Homebuyers Want Smart Homes

This survey was conducted by Parks Associates on behalf of the Coldwell Banker brand within the United State, June 6 to 9, 2016 through a third party via an online omnibus product. The survey was cond...

Providers Fine-tune Their Business Models As A La Carte Streaming Services Proliferate

Those who prefer streaming video-on-demand aren’t shy about sharing passwords. About 6 percent of U.S. broadband households use an over-the-top video service paid by someone living outside of the hous...