In The News

Majority Of Consumers Watch Long-form And Short-form Mobile Video

January 14, 2016

Citing leading provider AT&T, Parks analysts also noted that mobile operators will likely continue to explore new and novel strategies to attract mobile data subscribers. "AT&T is looking to leverage its acquisition of DIRECTV to build its mobile data business by re-introducing its offer of unlimited data as a reward to customers who sign up for the satellite TV service," Wang added.

Parks also expects data sharing to play a big role in mobile app usage, Roughly half of US smartphone owners with a limited data plan currently share data between multiple devices, and 87% of them share data among multiple smartphones.

From the article "Majority Of Consumers Watch Long-form And Short-form Mobile Video" by Michelle Clancy.

‹
1
2
...
172
173
174
175
176
177
178
...
780
781
›

Research Memberships

Visibility Memberships

Smart Home: Products And Services

Consumer Electronics and Entertainment

AI (Artificial Intelligence)

Channel Analytics

Strategic Consulting Unit

Connectivity and Mobility

Connected Health and Wellness

MDU / Multifamily

SMB

Event

Analyst Insights

Media

About Parks Associates

Majority Of Consumers Watch Long-form And Short-form Mobile Video

Previously In The News

AT&T-Time Warner Deal Could Spur More Mergers, Scrutiny

Close Up On A CEO: Taylor Howatson | LLAKL Week 12

TTA’s Week: Digital Health Funding, Execs’ Wish List, ActivePreventive Responds…And Theranos

Humanizing Connected Home Experiences: Using Machine Learning and Voice Control

Providing Market Intelligence for 40 Years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

Store

About Us