Providing market intelligence for more than 35 years

In The News

Lynch: Sling TV Will Continue to Steer Clear of Big Bundles

So, don’t expect Sling TV to move very far off its current core “Orange” and “Blue” packages that sell for $20 and $25 per month, respectively, each (or $40 for both), plus several add-on packages.

“We’re not about providing you with 100 channels. We’re about providing you with flexibility and customization,” Lynch said.

Lynch declined to announce Sling TV sub numbers (the service), but did tout a new Parks Associates study that found that Sling TV had jumped to number six among all subscription OTT services in the U.S., up from the No. 10 spot last year.

From the article "Lynch: Sling TV Will Continue to Steer Clear of Big Bundles" by Jeff Baumgartner.

Previously In The News

Roku Shares Soar in Streaming-Device Maker’s IPO Debut

Roku faces massive, deep-pocketed competitors — but so far the 700-employee company has more than held its own in the streaming-media device market. In the first quarter of 2017, Roku had 37% share of...

iPhone Controlled 40% Of US Smartphone Market In 2015, Data Shows

Samsung achieved a 31 percent share, Parks Associates noted. That further cemented the company's position as the second-most popular phone vendor in the U.S., easily surpassing third-place LG, which m...

Samsung Is Catching Up To The iPhone, By The Numbers

Apple might still be in the lead, holding 40 percent of the smartphone market, but its competitors are starting to catch up. Looking at the latest United States smartphone market share numbers, resear...

70% Of U.S. Households With Smart Energy Devices Report Saving

New data from Parks Associates (www.parksassociates.com) shows that 70% of U.S. households with smart energy devices report saving money due to reduced energy consumption. However, the report also not...