Providing market intelligence for more than 35 years

In The News

Lynch: Sling TV Will Continue to Steer Clear of Big Bundles

So, don’t expect Sling TV to move very far off its current core “Orange” and “Blue” packages that sell for $20 and $25 per month, respectively, each (or $40 for both), plus several add-on packages.

“We’re not about providing you with 100 channels. We’re about providing you with flexibility and customization,” Lynch said.

Lynch declined to announce Sling TV sub numbers (the service), but did tout a new Parks Associates study that found that Sling TV had jumped to number six among all subscription OTT services in the U.S., up from the No. 10 spot last year.

From the article "Lynch: Sling TV Will Continue to Steer Clear of Big Bundles" by Jeff Baumgartner.

Previously In The News

Summer vacation’s coming, is your home prepared to be left alone?

The majority of U.S. households with broadband connections believe a device that would notify them about smoke and fire alarms is "highly appealing," according to research firm Parks Associates, which...

Tech Companies Waging Big Battle Of The Bots

In order for a virtual helpmate to run your life, it needs to engage with the providers of all the services you rely on, from your calendar app to your Uber ride. Those providers must either partner w...

Amazon Takes On Netflix With $8.99 Monthly Video Streaming Service

Netflix is by far the biggest online streaming video service. Last week, researcher Parks Associates estimated that about half of all U.S. households with a broadband Internet connection subscribed to...

Amazon is driving more transaction-based revenue for TV networks and studios

Meanwhile, Amazon’s Fire TV stick, which competes with Apple TV and Roku as one of the top connected TV devices, also continues to gain market share, which has likely helped drive more people to watch...