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Kraus: Streaming media market competes for consumers' attention, dollars

November 17, 2015

Since the launch of Apple TV in 2007, the streaming media player industry has continued to grow, impacting the traditional pay-TV and video landscape along the way. Industry players now find themselves in a highly competitive environment, requiring continuous innovation and compelling value propositions to increase both their user base and market share.

From the article "Kraus: Streaming media market competes for consumers' attention, dollars" by Barbara Kraus.

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Kraus: Streaming media market competes for consumers' attention, dollars

Previously In The News

Network negotiations: combining content and attracting consumers

Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

The two, opposing IoT r/evolutions in play

Music streaming leads on smartphones

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