Providing market intelligence for more than 35 years

In The News

Jason Kilar’s Vessel Hoping To Make Waves In Online Video

The biggest question for Vessel, though, is how many of the people who like to watch short videos are the kind of people who will pay $3 a month for early access.

Vessel won’t benefit from one of YouTube’s greatest strengths, the incredibly viral spread of popular videos, says the director of research at Parks Associates, which surveys online viewers regularly. “While a video can go viral on YouTube and can be watched by anyone, Vessel’s pay wall will likely prevent a video from being watched by anyone that is not a subscriber,” he said, according to the report.

Vessel is backed by more than $75 million from the venture capital firms Benchmark, Greylock Partners and Bezos Expeditions, the investment instrument of Jeff Bezos, the founder of Amazon.

From the article "Jason Kilar’s Vessel Hoping To Make Waves In Online Video" by Eli Horn.

Previously In The News

Self-Driving Cars Could Be $20 Billion Boon to Hollywood

In January, Jennifer Kent, connected car analyst for Parks Associates, said we may also be nearing connectivity in cars that would support video streaming. She projected it would take three to five ye...

Ranking The Most Popular Sports OTT Networks

NFL Game Pass is the most popular sports OTT video service in the U.S., according to Parks Associates, although at this point sports video services are still a relatively niche market. Overall, jus...

For Sprint, T-Mobile, Plans Will Be Unlimited—And Less.

Wireless data usage is growing steadily from 2015-16 as consumers shift data-heavy activities from desktop to mobile. According to Parks Associates’ latest survey data, average monthly wireless data c...

3 Things an Apple TV Service Should Have to Succeed

With more people looking for alternatives, the market for streaming media players also continues to grow. A recent report from Parks Associates says 31 percent of U.S. broadband households own one of...