The results really shouldn’t be very surprising; numerous market research studies have been indicating as much for quite some time now.
Just over a year ago, Parks Associates forecast that OTT video service subscription revenues would continue to exhibit strong growth, rising from nearly $9 billion in 2014 to more than $19 billion in 2019. Nearly 6 in 10 (57 percent) of U.S. broadband households subscribed to an OTT video service, Parks highlighted.
From the article "J.D. Power: OTT Video Satisfaction Is Higher Than For Traditional Pay-TV" by Andrew Burger.
Tubi, The Roku Channel and Pluto TV are the top 3 FAST services in the United States, according to a new ranking from Parks Associates. The research firm said 46% of US internet households now...
Traditional television continues to lose viewers to free ad-supported streaming television (FAST) services, according to new research from Parks Associates. The research firm’s quarterly survey...
Parks Associates released its first Top Ten US FAST Services list, with research showing Tubi, The Roku Channel, and Pluto TV in the top three positions, as the free ad-supported streaming televis...
Tubi, The Roku Channel and Pluto TV are the top three FAST services in the United States based on viewership, according to a new Parks Associates study released May 13. Research compiled by the...