Providing Market Intelligence for 40 Years

In The News

iPhone Controlled 40% Of US Smartphone Market In 2015, Data Shows

Samsung achieved a 31 percent share, Parks Associates noted. That further cemented the company's position as the second-most popular phone vendor in the U.S., easily surpassing third-place LG, which managed just 10 percent. Motorola and HTC ranked fourth and fifth, respectively.

Parks' data also suggested that a third of iPhone owners are still using a model over two years old, slightly higher than the 30 percent of Samsung owners. 45 percent of all American broadband households are said to wait two years to upgrade a smartphone.

From the article "iPhone Controlled 40% Of US Smartphone Market In 2015, Data Shows" by Roger Fingas.

Previously In The News

OTT Video News, Deals, Launches and Products

Some 63% of US broadband households now subscribe to an OTT video service, rising from 57% at the beginning of this year, according to Parks Associates. Parks also updated its rankings for the top OTT...

Consumers to TV Providers: Careful with My Data

One in five internet households report being “highly sensitive” to how TV content providers collect and use data about family members and their activities, according to the latest research from Parks...

Extra Miles For Fitness Trackers

Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated device...

PayPal Leads The Way In US Mobile Payments, But Retailers Not Happy

Mobile payments are still an up-and-coming new capability for consumers; while mobile banking has clearly led the way, there’s still a lot of interest in mobile payments at least in some fields. Wh...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
About Us
Overview Team Contact Us
Store
View Your Cart

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive