Providing market intelligence for more than 35 years

In The News

IoT adoption to spur fresh customer service approaches

According to research from Parks Associates, US broadband households now own an average of seven and a half connected computing and video entertainment devices, and 18% own at least one smart home device. Smart home products and systems will generate over seven million support requests in the US in 2015, and approximately 11 million in 2019, the firm said.

"Enabling even simple IoT usage involves high levels of complexity that can generate technical problems," said Patrice Samuels, research analyst, Parks Associates. "Fortunately, some of the very features of connected devices that are driving complexity throughout the home are also giving brands the opportunity to serve customers better. Advances in access to consumer devices dramatically improve support efficiency, and the large volumes of data generated by connected devices provide insight for effective diagnosis and guidance for support and product improvements."

From the article "IoT adoption to spur fresh customer service approaches" by Michelle Clancy.
 

Previously In The News

Most U.S. Wearable Owners Use Their Gadgets Daily: Study

The vast majority of fitness tracker and smartwatch owners in the United States use their wearables on a daily basis, according to the latest study from Parks Associates. Approximately 68-percent of f...

Netflix Heads Digital Video Services List, But There Are Questions

You would probably guess right if you were asked “What are the top three digital video subscription services?” They are 1. Netflix 2. Amazon Video and 3. Hulu. No surprises there. But what about numbe...

Roku Posts More Stellar Results In Q2 As Stock Price Continues To Surge

its earnings release, Roku cited data from Kantar Milward Brown anointing it the No. 1 TV streaming platform in the U.S. by hours streamed. According to a survey by Strategy Analytics, the Roku operat...

Tom's TV repair hangs on, installing outdoor antennas for streamers cutting cable

The heyday of outdoor TV antennas or rabbit ears will never return, experts say. But research firms and the National Association of Broadcasters have noticed the uptick in over-the-air TV antenna hous...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive