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In The News

Intense Popularity Won’t Spare TV Sports From Big Challenges Ahead

Overall, sports-rights spending is projected to jump from $15.3 billion this year to $22 billion by 2027, according to data released by consultancy Parks Associates at its recent “Future of Video” conference in Los Angeles.

From the article, "Intense Popularity Won’t Spare TV Sports From Big Challenges Ahead" by David Bloom

Previously In The News

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Cord nevers don't know what they're missing, and pay TV needs to show them, says Parks' Sappington

Brett Sappington, senior director of research at Parks Associates, kicked off the first annual Pay TV Show detailing some of the emerging challenges and opportunities for the pay TV space. He broke...

vMVPD market shakeout won’t happen in 2018, analysts say

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