Providing market intelligence for more than 35 years

In The News

Intel's Project Alloy Tosses Reality Into a Blender

Attracting developers to an Alloy ecosystem is important to Intel, said Barbara Kraus, director of research at Parks Associates.

"It will broaden the content available to the platform. Intel doesn't have its own content as Sony does," she told TechNewsWorld.

From the article "Intel's Project Alloy Tosses Reality Into a Blender" by John P. Mello Jr.

Previously In The News

Apple’s Aim Is on the Camera Market

Harry Wang, senior director of research for mobile and health at Parks Associates, agrees that the “gap between smartphone camera and DSLR is shrinking,” and that Apple has further narrowed whatever s...

Apple's Next? Brains Of An iPhone 6S In A 5S Body

Many consumers demanded bigger screens and the move paid off for Apple. The larger iPhone was Apple's best seller ever. But not all Apple consumers made the switch. According to research firm Pa...

Sharing Netflix Passwords Makes You Federal Lawbreaker?

Variety reported last year that the research firm Parks Associates estimated that "illicit password sharing" to video on demand players used by Netflix, HBO and other Internet subscription providers c...

TLC Presents New 4K TV With Roku OS

Last year, research firm Parks Associates said that Amazon, Apple, Google and Roku accounted 86 percent of streaming devices sold in 2014. Moreover, the firm estimates that 86 million streaming media...