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In The News

In a crowded market, smaller streaming services must stand out — or perish

October 10, 2019

OTT

online video

streaming

Tubi

Los Angeles Times

Tubi is part of a wave of streaming services that has flooded the U.S. market; some of them cater to the general masses and others are specifically focused on genres like horror or anime. Over the last five years, the number of services that stream video over the internet has more than doubled to 271, according to research firm Parks Associates.

From the article "In a crowded market, smaller streaming services must stand out — or perish" by Wendy Lee.

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91% of viewers like streaming aggregation, survey says

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...

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About Parks Associates

In a crowded market, smaller streaming services must stand out — or perish

Previously In The News

Comcast is totally okay with you not having an Xfinity set-top box

Finding OTT's Tipping Point: Three Factors Could Push It Past Pay-TV Subscriber Totals

The U.S. has nearly 300 OTT services to choose from

91% of viewers like streaming aggregation, survey says

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