In The News

If Your Home Has These 11 Things, People Think You’re Rich No Matter How Much Money You Make

August 14, 2025

According to a survey by Parks Associates, nearly 20% of households have 6 or more smart technology devices in their homes — they’re not only status symbols, but growing increasingly more accessible and convenient.

From the article, "If Your Home Has These 11 Things, People Think You’re Rich No Matter How Much Money You Make" by Zayda Slabbekoorn

Previously In The News

Forecast: US subscription TV revenue at $190.7bn in 2030

Parks Associates has announced the release of its Subscription Video Forecast: 2025–2030 report, offering an outlook on the future of the US TV and streaming video market. The report projects stea...

Parks Associates forecasts $190.7 billion in U.S. subscription video revenue by 2030

Total U.S. subscription TV and video revenue is projected to grow from $186.5 billion in 2025 to $190.7 billion in 2030, according to a new forecast released by Parks Associates on Dec. 16. The...

Alexa+ Hits the Web: Amazon’s AI Butler Goes Browser-Native

The web rollout caps hardware refreshes like Echo Show 21 and Fire TV Omni QLED, addressing Parks Associates data showing 70% of U.S. smart speaker owners limit use to timers. From the article, "Al...

Competitive Info: Even Ad-Supported Streaming Tiers Are Costing More.

About 45% of U.S. households watched free ad-supported streaming TV in Q1 2025, up from 42% during the same period a year earlier, according to an October 2025 report from Parks Associates. From th...

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If Your Home Has These 11 Things, People Think You’re Rich No Matter How Much Money You Make

Previously In The News

Forecast: US subscription TV revenue at $190.7bn in 2030

Parks Associates forecasts $190.7 billion in U.S. subscription video revenue by 2030

Alexa+ Hits the Web: Amazon’s AI Butler Goes Browser-Native

Competitive Info: Even Ad-Supported Streaming Tiers Are Costing More.

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